| 
 2012 ELECTIONS: 
Milkfish orders would not sway voters, poll finds 
 
Staff Writer, with CNA 
 
A recent survey commissioned by the Chinese-language Business Weekly concluded 
that China’s “silver bullet” offensive would not change the voting behavior of 
residents in Syuejia District (學甲), Greater Tainan, a traditionally Democratic 
Progressive Party (DPP) stronghold. 
 
The China-based Shanghai Fisheries Group struck a deal with a company in Syuejia 
last year to buy 1.8 million kilograms of milkfish from the southern Taiwanese 
district starting in August, local media reported. The deal attracted the 
attention of the Business Weekly because it marked the first time that a Chinese 
company had committed to buying a specified amount of milkfish over a specified 
period of time at a preset price from southern Taiwanese fish farmers. 
 
The fish are scheduled to be purchased through a Taiwanese company from 100 
contract aquaculture farmers in Syuejia, a rural stronghold of the Democratic 
Progressive Party (DPP). 
 
The weekly said in a report in its Oct. 24-30 issue that the deal was initiated 
by Zheng Lizhong (鄭立中), vice chairman of the Beijing-based Association for 
Relations Across the Taiwan Straits, during a visit to Syuejia in August last 
year in an apparent effort to sway voters there. 
 
Business Weekly editor-in-chief Kuo Yi-ling (郭奕伶) revealed the findings of its 
429-day study on Wednesday, saying that the milkfish deal could be an effective 
indicator of the impact of the cross-strait Economic Cooperation Framework 
Agreement (ECFA). 
 
Zheng proposed the deal shortly after Taiwan and China signed the ECFA, which 
was largely based on free-trade agreements between several other countries, Kuo 
said. 
 
Business Weekly interviewed three aquaculture farmers who joined the contract 
supply arrangement between Shanghai Fisheries Group and Tainan-based Shinejia 
Foods Co. 
 
A 50-year-old woman identified only as Nichiu said she was taking part in the 
program because the terms were not bad. Under the pact, the price for the fish 
was set at NT$75 a kilogram, which is NT$5 to NT$10 higher than the general 
market price, she said. 
 
“I hope the pact will help me repay the NT$8 million debt I incurred because of 
flooding caused by Typhoon Morakot in 2009,” the woman said. 
 
Business Weekly commissioned Shih Hsin University to conduct an opinion poll 
among adult residents in Syuejia earlier this year to see how the relatively 
lucrative milkfish deal would affect Syuejia residents’ voting behavior. 
 
Syuejia has a population of less than 20,000 and historically up to 70 percent 
supported the DPP. 
 
Poll results showed that 44 percent of the respondents were aware of the milk 
fish deal between the Shanghai company and Shinejia Foods, while 55 percent said 
they had heard of the ECFA. 
 
Among those aware of the milkfish deal, 60 percent gave it a thumbs-up, while 
only 8 percent opposed it. The support rate was especially high among fish 
farmers and college graduates. 
 
Asked who should be credited for the deal, most of President Ma Ying-jeou’s 
(馬英九) supporters answered the Chinese Nationalist Party (KMT) government, while 
a majority of DPP supporters said it was the fruit of businesspeople’s efforts, 
the poll said. 
 
The Business Weekly survey found that only 48 percent of the respondents were 
willing to answer the question about their voting preferences in the upcoming 
presidential poll. Of those, 57 percent said they would vote for DPP Chairperson 
Tsai Ing-wen (蔡英文); 31 percent said they would vote for Ma and 12 percent said 
they would back People First Party Chairman James Soong (宋楚瑜). 
 |